apply_filters ( 'wp_title', string $title, string $sep, string $seplocation )

Filter the text of the page title.

Source file: wp-includes/general-template.php

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(string) Page title.


(string) Title separator.


(string) Location of the separator (left or right).

More Information

The wp_title filter is used to filter the title of the page (called with wp_title()). This filters the text appearing in the HTML <title> tag (sometimes called the “title tag” or “meta title”), not the post, page, or category title.

A plugin (or theme) can register as a content filter with the code:

add_filter( 'wp_title', 'filter_function_name', 10, 2 );

Where ‘filter_function_name’ is the function WordPress should call when the content is being retrieved. Note that the filter function must return the content after it is finished processing, or the title will be blank and other plugins also filtering the content may generate errors.

filter_function_name should be unique function name. It cannot match any other function name already declared.

Used by


User Contributed Notes

  1. Basic Example

    In header.php:

    <title><?php wp_title('|', true, 'right'); ?></title>

    In functions.php:

     * Creates a nicely formatted and more specific title element text
     * for output in head of document, based on current view.
     * @param string $title Default title text for current view.
     * @param string $sep   Optional separator.
     * @return string Filtered title.
    function wpdocs_filter_wp_title( $title, $sep ) {
    	global $paged, $page;
    	if ( is_feed() )
    		return $title;
    	// Add the site name.
    	$title .= get_bloginfo( 'name' );
    	// Add the site description for the home/front page.
    	$site_description = get_bloginfo( 'description', 'display' );
    	if ( $site_description && ( is_home() || is_front_page() ) )
    		$title = "$title $sep $site_description";
    	// Add a page number if necessary.
    	if ( $paged >= 2 || $page >= 2 )
    		$title = "$title $sep " . sprintf( __( 'Page %s', 'twentytwelve' ), max( $paged, $page ) );
    	return $title;
    add_filter( 'wp_title', 'wpdocs_filter_wp_title', 10, 2 );

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